Rexel Netherlands officially announced their partnership with Haier
Earlier this month Rexel Netherlands officially announced their partnership with Haier and their commitment to entering the HVAC market with Haier’s comprehensive portfolio. To kick start this partnership we had the pleasure of traveling across the Netherlands for the Asparagus Days event, a fair organised by our valued partner Rexel. The events were held in various Rexel branches across eight different cities, with stops in Heerle, Venlo, and Tilburg, as well as Assen, Apeldoorn, Vianen, Dordrecht, and Akkersloot.
To support this event, the Haier HVAC Trailer was back on the road! It returned with a brand-new look and all new product line-up onboard. Our participation at the Asparagus Day events provided an excellent opportunity to showcase our solutions, which ranges from Residential & Commercial HVAC to the newly launched Green Energy solutions.
With over 2,500 visitors across the days, it was great to meet so many people to introduce the Haier brand, and share the strengths of our offering. Kars Mengerink, Sales Manager for Benelux & Nordics, remarked:
“Haier’s participation at the Rexel Asparagus Days was the first of many events like this and our presence was greatly appreciated by all the visitors and opened many new conversations. Its fantastic to show our support and I look forward to experiencing continued growth in the region”.
We extend our heartfelt thanks to the Rexel team for organising a truly collaborative event and we look forward to a strong partnership ahead.
