Explore and Share Haier’s Vision for a more Sustainable Future at MCE 2024.

Haier, the world leader in home appliances and technology, proudly presents the highlights of its participation in the MCE 2024 exhibition, to be held from 12 to 15 March at Fiera Milano. With over 750 m2 of space, Haier will be located in Hall 5 Stand M29 of the exhibition and will be the centre of attention thanks to leading, cutting-edge solutions it offers to meet the various needs in the fields of air conditioning, heating, domestic hot water, renewable energy and energy efficiency.

Among the highlights of the exhibition, Haier will showcase its wide range of solutions designed to suit every home scenario, offering uncompromising comfort and convenience. The innovative Home Scenario with the hOn app, which will be showcased as the epitome of smart integration, allowing consumers to manage and control home electronic appliances intuitively and effortlessly.

Another highlight will be Haier's dedication to air purification and energy saving, placing these two aspects at the heart of all its residential proposals.

The company is committed to offering state-of-the-art solutions that not only improve the quality of the home environment, but also contribute to overall energy efficiency, responding to the growing demands for sustainability and environmental responsibility. 

The trade fair theme will emphasise a “total solutions” approach that meets the needs of today's market, with a focus on energy saving and flexible product design for all applications, from residential to large-scale commercial. 

In a constantly evolving world, Haier confirms itself as a pioneer in technological innovation, anticipating market trends and offering solutions that meet the changing needs of consumers. 

Visitors to the Haier stand can expect an immersive experience, where they will have the opportunity to: 

• Take part in the Expert air conditioner ‘Speed Challenge’ which will allow you to experience our latest product design which takes into consideration complete ease for the installers   
• Explore innovative New solutions: Discover our latest advances in the domestic heating including the introduction of R290 and our drive in Green Energy management solutions which helps to shape the future.  
• Be first to see the new generation of VRF’s systems launching later on this year and New R32 Modular chiller for commercial applications  
• Discuss industry trends: Together with future initiatives, in a comfortable and relaxed environment.