Haier HVAC Solutions to Support Birmingham City Football Club New Infrastructure Developments

Haier HVAC Solutions is pleased to announce its involvement with Birmingham City, supporting the delivery of innovative heating, ventilation and air conditioning (HVAC) solutions as new opportunities emerge across the Football Club’s existing stadium and the city's developing Sports Quarter.

As one of the world's leading providers of climate control technology, Haier HVAC Solutions is committed to delivering energy-efficient, intelligent HVAC systems for large-scale commercial developments. The evolving Sports Quarter, including future infrastructure projects and the planned new stadium, presents exciting opportunities to showcase sustainable technologies that can support modern, high-performance facilities.

The relationship has developed through Haier HVAC's membership of the Birmingham Business Alliance, strengthening connections with organisations that share a commitment to investment, innovation and the long-term growth of the city.

Founded in 1984 in Qingdao, China, the Haier Group has grown to become the world's leading major appliance brand and is consistently recognised among the World's Top 100 Most Valuable Global Brands. Through continuous investment in smart technologies and sustainable innovation, Haier HVAC Solutions delivers advanced heating and cooling systems for residential, commercial and industrial applications across Europe.

Working alongside organisations at the heart of Birmingham's regeneration reflects Haier HVAC's continued investment in the UK market and its ambition to support projects that demand reliable, efficient and future-ready climate solutions.

Jeremy Dale, Chief Executive Officer, Birmingham City

‘We’re pleased to welcome Haier to Birmingham City as our Official HVAC Partner. Haier is globally recognized brand with an outstanding reputation for innovation, quality and sustainability, making them an excellent fit for our club.

‘Their involvement in elite level sport, with world leading football Clubs, speaks for itself and we are excited to have partnered with them

‘As we continue our journey on and off the pitch, we’re proud to have partners like Haier that share our ambition to deliver excellence in everything they do”

Bob Cowlard, Chief Executive Officer, Haier HVAC Solutions said:

"Birmingham is entering an exciting new chapter of investment and development, and we're pleased to be contributing our expertise in sustainable HVAC solutions to projects that will shape the city's future. Through our involvement with the Birmingham Business Alliance, we've built strong relationships across the region, and we look forward to supporting the delivery of intelligent, energy-efficient climate solutions wherever opportunities arise within the evolving Sports Quarter. 

Being recognised as a Preferred HVAC Partner of the Birmingham City FC is a testament to our expertise, trusted service, and commitment to excellence. We are proud to have the opportunity to deliver innovative, sustainable, and high-performance HVAC solutions that support the success of businesses throughout Birmingham and beyond.”